Find your first question

You don't need a company, a data team, or a perfectly formed question. Start with something you want to understand.

Illustrative workflows to inspire your first project. Deduced is coming soon.

Explore a complete workflow
Interactive example with illustrative data

Explore your reading list

Example complete
reading-list.jsonlOne article per record

Swipe the map to explore →

6 articlesInputSignals3 questionsFilterCodeDetailsNext stage

Select a record at any stage to inspect its source, questions, filter and response.

Research

A reading list with a reason

“Which of these articles actually help with my research?”

A focused reading list with a reason for every inclusion—and the original text one click away.

See the research workflow

Start with

Articles, reading notes, or a collection of abstracts

  1. Choose your topic
  2. Classify each article
  3. Keep relevant sources
  4. Compare their themes
Try your own idea when access opens

Reviews

Read between the lines

“What do people like, and what keeps going wrong?”

A comparison of what people actually describe, with counts and excerpts you can check.

Learn when to count

Start with

Product, book, game, or app reviews you have permission to use

  1. Import your reviews
  2. Ask about praise and problems
  3. Group by item
  4. Count recurring themes
Try your own idea when access opens

Sports

The story behind the game

“What do the post-match conversations tell us?”

A way to explore past games and interviews. Use code for scores and totals; use model questions to interpret text.

Explore the tennis experiment

Start with

Public play-by-play records or press-conference transcripts

  1. Pick a question
  2. Read each record
  3. Group by game or interview
  4. Inspect the complete context
Try your own idea when access opens

Community

Listen across your community

“Which suggestions keep coming up?”

A clearer picture of shared requests, without turning a few loud comments into the whole story.

Design better categories

Start with

Survey responses, feedback forms, or authorized community exports

  1. Bring the responses
  2. Identify requests
  3. Group similar themes
  4. Trace each theme to its source
Try your own idea when access opens

Projects

Find the recurring blockers

“Which projects keep running into the same blockers?”

A repeatable review you can return to, with each conclusion attached to the updates behind it.

Follow an answer to its evidence

Start with

Project updates, issue exports, or meeting transcripts

  1. Collect the updates
  2. Identify blockers
  3. Group by project
  4. Review supporting records
Try your own idea when access opens

Customers

Understand customer concerns

“Which customers are expressing frustration, and why?”

A customer review that keeps accounts with missing calls visible. A risk signal is a starting point for investigation, not a prediction of the future.

See the customer workflow

Start with

Support tickets, account records, and call transcripts

  1. Start from your customer list
  2. Attach available conversations
  3. Ask consistent questions
  4. Review the evidence
Try your own idea when access opens

Bring your own question

Tell us what you'd like to explore when you join the waitlist.